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CreatorBridge — Creator & Brand Intelligence Platform — Universe Invedors
AIIn Development

CreatorBridge — Creator & Brand Intelligence Platform

AI-Powered Creator Discovery, Match Scoring & Campaign Intelligence

Year

2024

Category

AI

Overview

CreatorBridge is an AI-driven creator intelligence and brand collaboration platform. Instead of keyword search results, brands define campaign goals, target demographics, budget and objectives — the AI Discovery Engine returns ranked creators with an explainable Match Score (0–100) based on audience alignment, content relevance, engagement quality, brand affinity, historical campaign performance, geography and budget fit. Every creator becomes an intelligence profile: audience demographics, content topics, sentiment, posting frequency, CPM, estimated reach and brand compatibility. Brands get a Campaign Intelligence layer that recommends creator mix, budget allocation and expected outcomes before launch.

Gallery

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Project Photos

CreatorBridge — Creator & Brand Intelligence Platform photo 1
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Challenge

Influencer marketing platforms offer search and discovery but not intelligence. Brands cannot determine which creators will actually generate business value, leading to poor ROI, wasted budgets and vanity-metric decisions.

Solution

A Creator Intelligence Graph where every creator profile is enriched with AI-analysed audience data, content analysis, engagement velocity and historical campaign performance — producing an explainable Match Score that tells brands not just which creator to choose but why, backed by specific signal weights.

Features

✓AI Discovery Engine — ranked creator recommendations with explainable Match Score (audience, content, engagement, brand affinity, performance, geography, budget)
✓Creator Intelligence Graph — audience demographics, content topics, sentiment, engagement velocity, CPM, brand compatibility
✓Campaign Intelligence — AI-recommended creator mix, budget allocation, expected reach and engagement projections
✓AI Brand Safety scoring — fake engagement detection, bot audience analysis, content policy validation
✓Commerce layer — escrow, milestone payments, invoice management, creator payout tracking
✓Campaign analytics — post-campaign ROI, ROAS, cost-per-engagement, conversion attribution per creator
✓Competitive intelligence — competitor brand-creator overlap analysis and market opportunity surfacing

Outcome

Architecture and core AI matching pipeline implemented. Creator Intelligence Graph design validated. Campaign analytics loop defined for ongoing match quality improvement.

Technology Stack

Next.jsPythonFastAPIPostgreSQLRedisMilvusLLMsMachine Learning

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